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With the release of iPad so should come with MobileMe tossed in for free.  Take a page from Google and see the value not in the user fee’s but rather the targeting advertising.  Maybe offer a package of reduced services, and for those who want more features – pay a little bit more.

It’s in Apple’s business interest to keep users locked to the Apple platform, and what better way than to control the contacts and photos of the customer?

The risk to Apple is that customers switch to Google for their sync and cloud solutions (which I currently utilize- free is a good price point to me).

If Apple can make Cloud computing as seamless as they make their hardware and software – they will grow their market for even more hardware devices over time.  Otherwise they may have to enter the ring with Google to keep customers with their platform – and nobody wants to take on Google.

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